Excited vs Onething Design: full comparison for 2026
Quick verdict
Excited (4.6/5) edges ahead of Onething Design (3.8/5) overall. Excited is the better choice for saaS and fintech product teams wanting a Clutch Top-5 specialist without enterprise-agency rates.. Onething Design is the stronger option for companies needing one company that covers BFSI, consumer, enterprise, healthcare, and automotive without switching vendors per vertical.. The right choice depends on your project size, budget, and required tech stack.
Excited vs Onething Design: head-to-head summary
| Criterion | Excited | Onething Design |
|---|---|---|
| Founded | 2018 | 2015 |
| HQ | Lviv, Ukraine | Gurugram, India (also Bangalore and San Francisco) |
| Team size | 100+ | 52–73 |
| Rating | 4.6 / 5 | 3.8 / 5 |
| Best for | SaaS and fintech product teams wanting a Clutch Top-5 specialist without enterprise-agency rates. | Companies needing one company that covers BFSI, consumer, enterprise, healthcare, and automotive without switching vendors per vertical. |
| Pricing model | Fixed project, dedicated team | Fixed project, dedicated team |
| Min. engagement | $20K (per company website; independently unverifiable) | $10K (per company website; independently unverifiable) |
| Primary tech stack | Figma, Framer, After Effects | Figma, Sketch, Adobe Creative Suite |
| Industries served | SaaS / B2B software, Financial services / fintech | Financial services / fintech, Consumer products, Enterprise transformation, Healthcare, Automotive & mobility |
Excited vs Onething Design: overview
Excited
Excited started in 2018 out of Lviv, Ukraine and has grown to 100+ designers, with Clutch consistently ranking it among the Top 5 UX companies globally — roughly 70% of its reviewers cite quality and creativity by name. Its work covers UX/UI, product design, branding, and motion design, aimed squarely at SaaS and fintech, with delivery across 20+ countries and a self-reported reach of 15M+ product users (per company; independently unverifiable exact reach figure).
Onething Design
Onething Design took its current name in 2015, renamed from a 2014 predecessor ('Ketchup Designs Studio'), so the founding year is treated as approximate. Headquartered in Gurugram, India with additional locations in Bangalore and San Francisco, the company reports 52–73 employees depending on source. What sets it apart is industry breadth: BFSI, consumer products, enterprise, healthcare, and automotive, all served from one team rather than a single-vertical specialty.
Services and capabilities: Excited vs Onething Design
| Capability | Excited | Onething Design |
|---|---|---|
| Product design | ✓ | ✓ |
| UX research | ✓ | ✓ |
| Branding | ✓ | ✓ |
| Web development | ✗ | ✗ |
| Mobile development | ✗ | ✗ |
| Design systems | ✗ | ✗ |
Tech stack comparison: Excited vs Onething Design
| Framework / platform | Excited | Onething Design |
|---|---|---|
| Figma | ✓ | ✓ |
| Webflow | N/A | N/A |
| React | N/A | N/A |
| Framer | ✓ | N/A |
| Adobe Creative Suite | ✓ | ✓ |
| Design systems/Storybook | N/A | N/A |
| After Effects | ✓ | N/A |
Pricing comparison: Excited vs Onething Design
| Criterion | Excited | Onething Design |
|---|---|---|
| Minimum engagement | $20K (per company website; independently unverifiable) | $10K (per company website; independently unverifiable) |
| Engagement models | Fixed project, Dedicated team | Fixed project, Dedicated team |
| Rate transparency | Minimum disclosed | Minimum disclosed |
| Price tier | Accessible | Accessible |
Target audience comparison: Excited vs Onething Design
| Dimension | Excited | Onething Design |
|---|---|---|
| Best company size | Startup to mid-market | Startup to mid-market |
| Best industries | SaaS / B2B software, Financial services / fintech | Financial services / fintech, Consumer products, Enterprise transformation |
| Best use cases | SaaS product redesign for a growth-stage company, Fintech UX/UI overhaul with motion design polish | BFSI product design for a bank or insurer, Automotive digital interface design |
| Typical project type | Fixed project | Fixed project |
Excited vs Onething Design: pros and cons
| Excited | |
|---|---|
| + | Repeated Top 5 UX company ranking worldwide by Clutch, not a one-off placement |
| + | Roughly 70% of Clutch reviewers specifically cite quality/creativity, a strong qualitative signal |
| + | Purpose-built around SaaS and fintech, giving real vertical depth |
| + | Delivery experience across 20+ countries demonstrates broad operational reach |
| - | The 15M+ user reach figure is self-reported and independently unverifiable |
| - | Ukraine-based team carries the same regional-continuity considerations as other Ukraine-rooted companies |
| - | SaaS/fintech specialization means less fit outside those two verticals |
| Onething Design | |
|---|---|
| + | Covers five distinct industries from a single team, useful for clients working across multiple verticals |
| + | US (San Francisco) and India (Gurugram, Bangalore) footprint supports round-the-clock delivery |
| + | $10K minimum engagement (per company website; independently unverifiable) is accessible relative to most peers in this pool |
| + | A decade of operation under its current name, with roots stretching back further |
| - | Founding year is approximate — the company was renamed from an earlier predecessor in 2015 |
| - | Its broad five-industry positioning gives up some vertical-specific depth compared with specialists like UXDA |
| - | Reported employee count varies by source (52–73), making capacity planning less precise |
Who should choose Excited?
Excited is the right choice for saaS and fintech product teams wanting a Clutch Top-5 specialist without enterprise-agency rates..
A repeat Clutch Top-5 global UX ranking, with roughly 70% of reviews specifically citing quality and creativity. Minimum engagement starts at $20K (per company website; independently unverifiable). Works best with clients in SaaS / B2B software, Financial services / fintech.
Who should choose Onething Design?
Onething Design is the right choice for companies needing one company that covers BFSI, consumer, enterprise, healthcare, and automotive without switching vendors per vertical..
Unusually broad five-industry coverage from one team, with delivery presence spanning the US and India. Minimum engagement starts at $10K (per company website; independently unverifiable). Works best with clients in Financial services / fintech, Consumer products, Enterprise transformation, Healthcare, Automotive & mobility.
Decision matrix: Excited vs Onething Design
| Your situation | Recommended choice |
|---|---|
| You need full-ownership delivery on a defined project scope | Excited |
| You need a large dedicated team for an ongoing programme | Excited |
| Your budget is at the lower end | Onething Design |
| You need specialist depth in a specific vertical | Onething Design |
| You need staff augmentation or team extension | Neither; consider alternatives that offer staff aug |
| You need consulting before committing to a build | Both may offer discovery engagements |
Use case fit: Excited vs Onething Design
| Use case | Excited fit | Onething Design fit | Winner |
|---|---|---|---|
| SaaS product redesign for a growth-stage company | Strong | Limited | Excited |
| Fintech UX/UI overhaul with motion design polish | Strong | Limited | Excited |
| BFSI product design for a bank or insurer | Limited | Strong | Onething Design |
| Automotive digital interface design | Limited | Strong | Onething Design |
| Fixed-price product build | Limited | Limited | Both equally |
| Dedicated design team augmentation | Limited | Limited | Both equally |
Verdict: Excited vs Onething Design
Excited (4.6/5) is the stronger overall choice for most Product Design projects. A repeat Clutch Top-5 global UX ranking, with roughly 70% of reviews specifically citing quality and creativity. It is best for saaS and fintech product teams wanting a Clutch Top-5 specialist without enterprise-agency rates..
Onething Design (3.8/5) is the better choice when companies needing one company that covers BFSI, consumer, enterprise, healthcare, and automotive without switching vendors per vertical.. If your situation matches those criteria, Onething Design is a competitive option.
Related comparisons
Excited vs Onething Design FAQ
Is Excited better than Onething Design?
Excited (4.6/5) scores higher overall, but "better" depends on your use case. Excited is better for saaS and fintech product teams wanting a Clutch Top-5 specialist without enterprise-agency rates.. Onething Design is better for companies needing one company that covers BFSI, consumer, enterprise, healthcare, and automotive without switching vendors per vertical..
How do Excited and Onething Design differ in pricing?
Excited uses fixed project, dedicated team pricing with a minimum engagement of $20K (per company website; independently unverifiable). Onething Design uses fixed project, dedicated team pricing with a minimum engagement of $10K (per company website; independently unverifiable). Neither firm publishes a full rate card; a discovery call is required for project-specific quotes.
Which is better for enterprise: Excited or Onething Design?
Onething Design is the larger team and typically the better enterprise-scale choice. For very large programmes, verify team size and compliance coverage directly with each company before shortlisting.
What are the main differences between Excited and Onething Design?
Excited's primary differentiator is: a repeat clutch top-5 global ux ranking, with roughly 70% of reviews specifically citing quality and creativity. Onething Design's primary differentiator is: unusually broad five-industry coverage from one team, with delivery presence spanning the us and india. They also differ in team size (100+ vs 52–73), minimum engagement ($20K (per company website; independently unverifiable) vs $10K (per company website; independently unverifiable)), and primary industries served (SaaS / B2B software, Financial services / fintech vs Financial services / fintech, Consumer products).
Verify all details directly with each company before making a decision.